Marketplace has a new podcast for kids, "Million Bazillion!" EPISODE OUT NOW
Codebreaker

From Apple, one more thing…

John Moe Oct 6, 2011

With the introduction of iOS 5 for iPhones, Apple will roll out an update to its iMessage feature. With this version, users will be able to send text messages without using a cell phone network. Apple is not the first to do this, Blackberry Messenger operates the same way, but this kind of technology symbolizes a shift, and according to the Atlantic, exposes how we have been way overcharged for text messaging:

AT&T charges $25 for their 2 gigabyte per month data plan (other carriers are similar). That means you could transmit about three thousand of our hypothetical web pages[697 kilobytes each]. Or your could transfer 12,500,000 of our 160-byte text messages: a cost of $.000002, or 1/5000th of a cent.

In other words, AT&T charges 100,000 times as much for a text message as for the equivalent amount of any other data sent to or from their phones. They also offer a $20-per-month unlimited texting plan. You’d have to send 10 million text messages in a month for that to be equivalent to the data plan.

We’re here to help you navigate this changed world and economy.

Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.

In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.

Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.