Back in April, Dish Network won an auction to buy Blockbuster for a sweet $320 million. And, as if Netflix didn’t have any other fires to put out, on Friday Dish will debut its streaming movie service.
Some things to look for:
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Will it be named after Blockbuster? Because…really? A brand that is now synonymous with vacant storefronts?
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Blockbuster already has a DVD by mail and streaming service so this could be a dramatic upgrading of that. Otherwise it’s kind of weird to launch something that already, you know, exists.
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What will the selection be? People complain about Netflix’s streaming selection all the time. Could this be better and really give Red Envelope a run for its money? And if so, why has Blockbuster never been able to do that before?
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