B of A named most valuable banking brand in the world
This final note today, from the Marketplace desk of how the heck does this happen? Bank of America has somehow become the most valuable banking brand in the world. That would be the same B of A that got $45 billion in bailout money.
The group that did the survey — London-based Brand Finance — figures B of A the brand is worth more than $30 billion. It got there, the survey says, and this really is the best part: by promoting its role as a traditional main street lender.
We’re here to help you navigate this changed world and economy.
Our mission at Marketplace is to raise the economic intelligence of the country. It’s a tough task, but it’s never been more important.
In the past year, we’ve seen record unemployment, stimulus bills, and reddit users influencing the stock market. Marketplace helps you understand it all, will fact-based, approachable, and unbiased reporting.
Generous support from listeners and readers is what powers our nonprofit news—and your donation today will help provide this essential service. For just $5/month, you can sustain independent journalism that keeps you and thousands of others informed.
You make our
Support nonprofit news you love with a gift today.