Don’t wait – your gift will be doubled for a limited time.  Give Now
The Greenwash Brigade

The bold look of Kohler’s double-speak

Jim Nicolow Apr 5, 2010

Now here’s a double-speak that made me do a double-take: Apparently, depending on which magazine you’re reading, Kohler plumbing fixture ads have very different messages. A recent EcoGeek post points out that their National Geographic ads tout water efficiency, while their Wired ads feature a nine-headed water-hog shower. The bold look of hyprocricy.

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.