Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report

Huawei sans the USA

Sep 19, 2019

Latest Episodes

Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy
Corner Office from Marketplace
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Marketplace Morning Report
Download
HTML Embed
HTML EMBED
Click to Copy
Download
HTML Embed
HTML EMBED
Click to Copy

REO Speedwagon’s got game

Jennifer Collins Dec 2, 2009
Share Now on:
HTML EMBED:
COPY

TEXT OF STORY

Bill Radke: Does the name REO Speedwagon ring much of a bell? If so, you may be at — or approaching — middle age. Well, the band is still together, and it’s trying to stay relevant — thus its new video game coming out today. Here’s Marketplace’s Jennifer Collins.


Jennifer Collins: REO Speedwagon has teamed up with a video game producer. The goal is to keep sales alive.

REO Speedwagon: And I’m getting closer than I ever thought I might.

The band’s new game leads players on a kind of treasure hunt. Naturally, there’ll be reminders of REO’s music and members.

Tom Standage covers emerging technologies for the Economist:

Tom Standage: And this is a sort of game that’s particularly popular among older, particularly female players. And that’s clearly the demographic that they’re aiming for as a band that was best known in the 70’s and the 80’s.

The New York Times reports the band is using the game to promote its Christmas album and tap alternate sources of revenue. But before you bring your ship into the store, keep in mind the game is available only online.

I’m Jennifer Collins for Marketplace.

If you’re a member of your local public radio station, we thank you — because your support helps those stations keep programs like Marketplace on the air.  But for Marketplace to continue to grow, we need additional investment from those who care most about what we do: superfans like you.

Your donation — as little as $5 — helps us create more content that matters to you and your community, and to reach more people where they are – whether that’s radio, podcasts or online.

When you contribute directly to Marketplace, you become a partner in that mission: someone who understands that when we all get smarter, everybody wins.