Marketplace Scratch Pad

Hut, hut, what?

Scott Jagow Feb 9, 2009

It doesn’t seem like a good time to start a professional sports league, but Nancy Pelosi’s husband thinks it is. The United Football League said today it will start playing in October. The House Speaker’s husband, Paul, is a major investor. So is Google executive Tim Armstrong and investment banker Bill Hambrecht. I suppose these people think competing with the NFL in the fall is easier than oh, I don’t know, playing the stock market? Hmmm. Tough call. Actually, the UFL isn’t really trying to compete. It believes there’s a separate market for this league.

Tickets will go for about $20. There will only be four teams to start, and they’ll play in seven cities: New York/Hartford, Las Vegas/Los Angeles; San Francisco/Sacramento; and Orlando.

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