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The Marketplace Reader

Plugging electric cars

Richard Core Jul 24, 2008
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If you’re interested in the development of electric-car technology, you might enjoy C-Net’s video report from the Plug-In 2008 car conference in San Jose, Calif. It’s a good way to see a variety of products and approaches entrepreneurs are taking. There’s even a vehicle for off-road types sold by a company called Bad Boy Buggies. The thing, which looks like a golf cart with knobby tires and a roll cage, is being marketed to hunters with the slogan: “They’ll never hear you coming.” So, deer readers, you’ve been warned.

There’s also a report that “Google.org is investing $2.75 million into electric-vehicle maker Aptera and battery start-up ActaCell.” The announcement follows Google’s request for proposals from companies with electric car technologies. Here’s the Aptera, which is classified as a motorcycle: