❗Let's close the gap: We still need your help to raise $40,000 by April 1. Donate now

Wii’s winning the holiday sales game

Marketplace Staff Dec 12, 2006
HTML EMBED:
COPY

Wii’s winning the holiday sales game

Marketplace Staff Dec 12, 2006
HTML EMBED:
COPY

TEXT OF STORY

SCOTT JAGOW: So far, here’s the scorecard on the new game consoles: Nintendo’s Wii is outselling the PlayStation 3 by a two-to-one margin. Alex Goldmark reports.


ALEX GOLDMARK: Gamers want to buy PlayStation 3, but Sony hasn’t made enough to meet demand.

Rod Bare is an Analyst at Morning Star Research.

ROD BARE: It’s too early to say it has been a flop, but the low sales numbers are due to shortages.

That’s because Sony’s had problems installing some components like a Blu-ray DVD player. Nintendo hasn’t pushed the technology too much. Instead, they’ve focused more on casual gamers.

BARE: Nintendo has come in with games that are a little bit simpler they also have some innovative motion sensing technology in the controller itself.

So swing it like a racket and you’re playing tennis. But Bare says it’ll take a lot of tennis to match Sony’s overall 36 percent market share.

I’m Alex Goldmark, for Marketplace.

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.