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Recession slows pro sports action

A NASCAR official waves the caution flag during a race at Texas Motor Speedway in Fort Worth, Texas.

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TEXT OF INTERVIEW

Kai Ryssdal: As of right now the new stadium that's being built for baseball's New York Mets is still going to be called Citi Field. In far better times -- well, two years ago -- Citigroup paid $400 million over 20 years for the naming rights. Both sides say the government bailout of the bank isn't going to change things.

That makes the Mets one of the few professional franchises getting good news in the middle of a recession. Other sports aren't so lucky. Diana Nyad's here to talk about that. Hey Diana.

Diana Nyad: Kai how are you?

Ryssdal: I'm all right. But there are some in the sporting world not doing so well. What sports are in trouble?

Nyad: Well, I guess you could say the whole world isn't doing too well, but in the sports world, the way I like to put it is, it's the sports that use expensive toys.

Ryssdal: That's a good one.

Nyad: So, that would be NASCAR, Formula One, America's Cup sailboat racing, golf. You know, those are the ones that are really hurting and looking at drastic cutbacks over the next couple of years.

Ryssdal: Let's talk about the ones that are big in this country because as much as everybody likes a good sailboat race and Formula One race, really it's NASCAR and golf in this country specifically.

Nyad: Yeah that's right. Well, NASCAR I mean, they are going to go all the way. They're going to cut back their season this coming year. They're going to cut back how many cars each garage can run. The big fancy garages with lots of money run three to four cars all year--they're going to cut back to one or two. The crews. You can walk down those garages the last couple of years and see 50 guys -- 50 -- in one garage. Unnecessary. They all realize that now, they can operate at a third that number. They're going to cut down the weekend. Instead of doing testing on Thursday, qualifying on Friday, they're going to cut down to one day. Forget the testing, forget the qualifying. Just get in and race. So, NASCAR is going to be a very different animal.

Ryssdal: And what about golf? I mean, we've talked about this before you and I. They're losing some bank sponsorships.

Nyad: Yeah, I mean the LPGA, the women's side, is really in more desperate straights than the men they have no network TV deal at the moment. A third of their tournaments are up for renewal in '09, and already, Hawaii, South Carolina, Phoenix, Tulsa -- they're begging for even low, low-ball sponsorship dollars on that. They've got nothing. The PGA, the men's side, their tournaments are pretty much intact for '09, but a number of their title sponsor contracts expire in 2010. So 2009 is going to be a year of beating the pavement. I mean, Wachovia was a huge PGA sponsor. They're still going to have their tournament in Charlotte, but it probably won't be called the Wachovia anymore. So, golf is under transition and every meeting is just tightening that belt more and more and more.

Ryssdal: By the same token though, if you look at the National Football League stadiums are full, baseball is doing OK, basketball pretty well, too, I suppose.

Nyad: Well, let's start with the NFL. I would say it's the only sport, I wouldn't call them entirely immune from this recession, but you know, they're touting you know wonderful attendance records. Their licensed goods are selling at a very high rate. Their season tickets are pretty good. The only thing that I could find they've cut back on, is that they offered playoff tickets for the coming playoff season at reduced rates. Now the NBA cut back 9 percent of their front office workforce, that was about 80 jobs. So, it's not as severe as General Motors, but you know they're definitely looking at cutting back. They shortened their preseason tournament schedule. Like most of us I think the analogy for baseball and the NBA is, they're doing fine, they're healthy, they're paying their bills. But like most of us, they're looking at every little extra dollar that they can cut.

Ryssdal: Diana Nyad and the business of sports, thanks Diana.

Nyad: Kai Ryssdal, thank you.

About the author

Kai Ryssdal is the host and senior editor of Marketplace, public radio’s program on business and the economy. Follow Kai on Twitter @kairyssdal.
Josiah H's picture
Josiah H - Dec 22, 2008

Even sports’ teams need payday loans now and again. Sports teams are usually one area of the economy that are always recession proof, or at least usually are. In the midst of the worst recession in living memory, the NFL, NBA, NHL, and MLB are cutting back support staff and freezing hiring. In a more drastic move, the Arena Football League has suspended all operations for 2009. The league has been mounting debt, and several teams have folded over the years, despite steadily growing attendance. On Sunday, Dec. 14th, the owners of all AFL teams held a conference in which they decided that league operations should be suspended in order to review and restructure the business model and increase profitability. The agreement between the owners, which includes part owner of the Philadelphia Soul, Jon Bon Jovi, is still pending an agreement with the players’ union. The league plans to return in 2010. Click here to read the full article yourself on the http://personalmoneystore.com/moneyblog/2008/12/16/the-arena-football-le....

Preston G's picture
Preston G - Dec 22, 2008

Economic recession truly hits each and every one of us, children, young or adult are affected with this problem and even professional Sports, long thought to be one of the few industries that are recession proof, wind up needing payday loans now and again. All major sport organizations have been hit, and are making cuts. The NFL, NBA, and MLB are cutting office and support staff, and the NHL has put in a hiring freeze. The Arena Football League has implemented a more drastic solution: They are suspending all league operations until 2009. The owners of all the AFL’s teams, including Philadelphia Soul part owner Jon Bon Jovi, agreed Sunday evening to suspend all league operations pending negotiations with the players’ union. The league is suspending operations to review and restructure the business model, in order to ramp up the overall profitability. The league has been mounting debt and several teams have folded over the last few years even though the attendance has been growing steadily. The league plans to return in 2010. Click here to read the full article yourself on the <a title="The Arena Football League could use some fast payday loans" rev="vote-for" href="http://personalmoneystore.com/moneyblog/2008/12/16/the-arena-football-le... loan</a> money blog at personalmoneystore.com.

Earl Krygier's picture
Earl Krygier - Dec 8, 2008

I was a bummed you didn't talk about Formula 1 in this piece, but rather decided to talk about NASCAR. F1 is more of a global sport with each team employing several hundred employees, engineers and mechanics, and having budgets in the 100's of millions of dollars. This sport is already feeling the crunch from the economic troubles with Honda putting their team up for sale. What will happen next? Its too bad as F1 is a great R and D area for auto manufacturers to develop new technologies the trickle down to production cars. I hope the sport can adjust and the teams will survive. I'd hate to have to start watching oval track racing.

Forza Ferrari,
Earl
F1 fan in Seattle

Steve Klutter's picture
Steve Klutter - Dec 6, 2008

I enjoy Diana's reporting and admired her as an athelete. I wanted to add to the story something i previously pointed out: NASCAR got a tax break from the 'bailout' bill! They got "accelerated" depreciation!! Nifty tax Dodgers, eh? And they don't have to use any EPA stuff, right? Now if i can just remember which direction they are always turning...

Martin Loftus's picture
Martin Loftus - Dec 4, 2008

I was apalled at a recent story on Marketplace in which you had an expert say that saving money was a bad thing for the economy. I think that if more people had savings and less debt our banks would have money to loan to those who need it. Our economy is too dependent on large amounts of growth (double digit profits year after year) and we would be better off as a nation if we focused on business practices that are sustainable for long periods of time. Saving is good, unbridled spending is bad.

Just want to mention that I enjoy Marketplace and Kai Ryssdal's reporting. Thanks Kai, for doing a great job. ML