Mid-day Extra: Why we think "best of" lists are the best

2011 was a year full of things that were hard to predict. What can we expect from the year ahead?

So this time of year always bring these "best of lists" -- you know, top 10 album of the year... Most important people of the year... or the best radio shows of the year. Whatever it happens to be.

So in today's Mid-day Extra, we ask: Why do we love end of the year lists so much?

Here to talk with us here in the studio is Sasha Strauss, managing director at Innovation Protocol.

He says that one reason we all love lists so much is that it does all the work for us, in an easily digestable form -- even if it is isn't always easy to see the actual data behind the rankings.

About the author

Jeremy Hobson is host of Marketplace Morning Report, where he looks at business news from a global perspective to prepare listeners for the day ahead.

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