Going 'contemporary' during New York's Fashion Week

A model wears designs by 4 Corners of a Circle during the Mercedes-Benz Fashion Week Fall 2013 collections on February 7, 2013 in New York.

Forget the blizzard that's bearing down on New York City. It's Fashion Week in the Big Apple -- that seven-day runway-palooza during which those in the know tell us what everybody's going to be wearing this year.

Festivities begin today. And as we do for all things fashion, we turn to writer Kate Betts.

Betts says that lace and leather will be trendy this season, but she expects a lot of classic looks to return to the runway, targeted at working women and moms.

"There is the contemporary market, which is the new explosive market out there, and they are showing on the runways at the New York Fashion Show, but are charging only half as much as the designer price point," she says. "You can get a fashion forward dress for $400."

Betts says that designers like Tory Burch are at the forefront of this contemporary movement, and will prove succesful this year by going after that so-called working mom.

About the author

Kai Ryssdal is the host and senior editor of Marketplace, public radio’s program on business and the economy.

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