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Buying Botox in bulk may not be better

Woman gets Botox syringe in her upper lip

TEXT OF STORY

Steve Chiotakis: So: stumped on what to get your sweetheart for Valentine's Day? How about Botox in bulk? A New York doctor has launched a Web-based site that offers batches of the youth serum at a discount. Marketplace's Jennifer Collins smooths it all out.


Jennifer Collins: A single visit to a Botox doctor can run you upwards of $750. But buy 10 treatments in bulk at TheBotoxBank.com and you'll save three grand.

Dr. Jack Berdy started The Botox Bank to keep clients coming to his office in a tough economy. Eventually, he hopes to work with a network of doctors that operate not unlike bank branches across the country.

Jack Berdy: Maybe a little more stable than Bank of America or some of those.

He hopes. Los Angeles resident Janiss Garza is skeptical. She admits to having been touched up, but buying in bulk?

Janiss Garza: I'm not interested in saving money. I'm interested in having a good doctor.

Garza says she's seen too many cases of facial freshening gone bad.

Candace Corlett of WSL Strategic Retail says Berdy's approach has potential:

Candace Corlett: Botox centers would have to offer savings as well as the convenience of being able to drop in and get your Botox, no appointment necessary.

For now, Corlett says this Costco of Botox may be a bit ahead of its time.

I'm Jennifer Collins for Marketplace.

About the author

Jennifer Collins is a reporter for the Marketplace portfolio of programs. She is based in Los Angeles, where she covers media, retail, the entertainment industry and the West Coast.
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Ms. Dean, with all due respect, you may be part of the history of smoothmed, which was a FAILING business, that Dr. Berdy made more successful and with a wider range of service than ever. The Botox Bank is a releatively new idea and NOT your idea. So perhaps you should be legally advised to stop saying that was yours. It's a separate trademark ma'am. Nice try though. Do you want a trophy?

Dr. Jack Berdy started The Botox Bank = NOT TRUE, I, Jennifer Dean, started SmoothMed. I also hired Dr. Jack Berdy as an employee when I was starting the practice. Dr. Berdy I have found a few articles lately that say you "started" SmoothMed, I am advising that stop. I have a letter from the owners thanking me for starting their business, I am not deneying that you now run the store or own it HOWEVER you did NOT start it...I did.

Ms. Dean, with all due respect, you may be part of the history of smoothmed, which was a FAILING business, that Dr. Berdy made more successful and with a wider range of service than ever. The Botox Bank is a releatively new idea and NOT your idea. So perhaps you should be legally advised to stop saying that was yours. It's a separate trademark ma'am. Nice try though. Do you want a trophy?

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