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Automakers kick into high gear

A new Jeep Cherokee makes its way over obstacles during a media conference at the New York International Auto show March 27, 2013 in New York.

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The "big three" automakers -- Chrysler, GM, and Ford -- are reporting sharp gains in sales for the month of March. Chrysler says the latest month was their best since 2007.

Juli Niemann, an analyst with Smith Moore & Company, joins Marketplace Morning Report host Jeremy Hobson to discuss the numbers and what's got customers buying again.

About the author

Juli Niemann is executive vice-president for research and portfolio management with Smith, Moore and Company.