The surprisingly complicated business of boo

For all the kids out there waiting in fevered anticipation of all the candy they're gonna get tomorrow night, there's a not-small contingent of adults who are a bit glum. Halloween is, of course, the end of the scare season. That's bad news for the small business people who own and operate haunted houses. And it turns out the business of boo is surprisingly complicated. Time magazine's Lily Rothman has penned a story for the latest issue of the magazine called "Monsters Inc: Inside the weird world of professional haunting." She says haunted houses have had to up the ante to get a gasp these days, including one in Pennsylvania:

"The idea was to get that adrenaline rush for people who have been to a lot of haunted houses -- you would have the option to go through the haunted house naked."

About the author

Kai Ryssdal is the host and senior editor of Marketplace, the most widely heard program on business and the economy in the country.


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