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Spider-Man vs. the box office

Promotional shots for The Amazing Spider-man 2

In this promotional image provided by Columbia Pictures, Andrew Garfield's character, Spider-man, is seen confronting Jamie Fox's character Max Dillon.

The new Spider-Man sequel has a lot riding on it for Sony Pictures. It sets up two spin-off movies, plus the third and fourth installments of the franchise.

The Amazing Spider-Man 2 has already earned more than $150 million overseas. But critics have hammered the flick in the U.S.

“I think Sony is hoping that this movie will gross a billion dollars. And I don’t think that’s going to happen,” says Jeff Sneider with the entertainment news website, TheWrap.com.

He describes the new movie as “the worst Spider-Man movie that I have personally seen.”

Other fans may shy away because of superhero overload.

“Part of it just might be some amount of fatigue from the audience. This is going to be the fifth Spider-Man movie in 12 years,” says Albert Ching, an editor at Comic Book Resources.

And if audiences aren’t happy, investors won’t be either.

Sneider says, “Sony has come under fire from its investors, namely Daniel Loeb, who’s like a big hedge fund guru.”

If The Amazing Spider-Man 2 doesn’t clobber the competition, expect that fire from investors to heat up.

About the author

Jeff Tyler is a reporter for Marketplace’s Los Angeles bureau, where he reports on issues related to immigration and Latin America.

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