What makes a good writer at Sports Illustrated?

On the other side of a big restructuring, Time's divide between business and editorial interests is apparently more porous.

This is an observation, I guess, about the state of journalism today.

Gawker has published a spreadsheet prepared by Time Inc., which publishes Sports Illustrated, ranking a number of writers and editors on a scale from one to 10 on quality of writing, productivity, social media prowess, enthusiasm and whether the content they create is beneficial to the company's relationship with advertisers.

Think about that for a second.

A Time spokesperson said SI's editorial content is uncompromised.

About the author

Kai Ryssdal is the host and senior editor of Marketplace, public radio’s program on business and the economy.

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