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Mattel's Bob Eckert on running the world's biggest toy company

Photo courtesy of Mattel

Mattel CEO Bob Eckert... and friends

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by Kai Ryssdal
Marketplace PM for February 10, 2006
American International TOY FAIR
Mattel's Global Manufacturing Principles
LISTEN TO PART 2: Eckert on what makes a good toy




CEO Snapshot

Who: Bob Eckert, CEO, Mattel

Joined Mattel in 2000 as CEO and Chairman of the Board.

What he did before: President of Oscar Mayer (a division of Kraft Foods) and then CEO of Kraft.

First paying job: Selling men's clothes

Education: B.S. in Business Administration, University of Arizona; MBA, Northwestern University

What you may not know: During his 30-year career, Eckert has worked for just two companies: Mattel and Kraft.

About the author

Kai Ryssdal is the host and senior editor of Marketplace, public radio’s program on business and the economy. Follow Kai on Twitter @kairyssdal.
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