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How much is a Facebook 'like' worth to your business?

Feb 28, 2013
What online activity actually leads to sales? An digital data cruncher breaks down the value of Facebook 'likes', Instragram photos, and online posts.
Posted In: social media, advertising, Facebook, Google

Maker's Mark backs down from plans to dilute bourbon

Feb 18, 2013
The company that owns Maker's Mark, the brand known for bottles that are hand-sealed with wax, is backing down from a decision to water down its whiskey.
Posted In: beverages, social media, alcohol

Thirst CEO on creating the future of online news

Feb 18, 2013
A startup called Thirst has just launched an app for iPhone-iPads that is trying to re-invent the way we get news online.
Posted In: news, media, social media, app

Facebook privacy issues: Not the only reason I'm 'unfriending' you

Feb 15, 2013
Commentator Julia Angwin says erosion of privacy on Facebook left her little choice.
Posted In: Facebook, social media

I <3 U: Best and worst romantic texts and tweets

Feb 14, 2013
To celebrate this day of wine and roses, Marketplace Tech wants to know the most romantic -- or least romantic -- text, tweet or social media message you've ever received.
Posted In: Valentine's Day, Tech, social media

American Express to launch pay-by-tweet

Feb 12, 2013
Starting Wednesday, American Express customers who link their cards to their Twitter accounts will be able to make purchases with a tweet.
Posted In: Twitter, american express, social media

Twitter buys Bluefin, gets into ad tracking

Feb 8, 2013
Twitter's purchase of the research company Bluefin is about gathering the sort of social media info that can be used to extract more money from advertisers.
Posted In: Twitter, social media, tv, advertising

Tweeting videos through the Vine; Should Skype be more like Google?

Jan 25, 2013
Twitter new acquisition, Vine, allows users to share short videos. And, privacy advocates are demanding Skype be more transparent about what data it shares with the government.
Posted In: skype, Microsoft, Google, Twitter, social media, online privacy, China

Facebook borrows Apple's playbook to hype announcement

Jan 14, 2013
A mystery invitation to 'come and see what we're building' is generating plenty of buzz for Facebook.
Posted In: Facebook, mobile phone, social media

California passes social media privacy law

Dec 31, 2012
Under a new California law, it is illegal for employers or admissions officers to require applicants to hand over their social media usernames and passwords.
Posted In: social media, california, privacy, online privacy

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