online advertising

1

Online TV grabs for ad dollars

Wednesday, May 2, 2012
Online giants like Yahoo, YouTube and Hulu create original programs to lure advertising dollars away from traditional television.
Posted In: digital, advertising, online advertising, upfronts

Tracking ad consumption online and off

Tuesday, March 20, 2012
Nielsen's new cross-platform service brings together two worlds - TV and online - and gives advertisers a better sense of who's watching.
Posted In: advertising, online advertising, nielsen

How much is your online data worth?

Thursday, February 23, 2012
The White House is proposing new online privacy rules. But one analyst tells us, advertisers aren't all that interested in who you really are.
Posted In: online advertising, online, web privacy, digital life, marketing
4

How Google searches are leading economic indicators

Monday, January 30, 2012
Behavioral economist Sendhil Mullainathan discusses how data from your online searches can help not just advertisers, but also economists in researching the state of the economy.
Posted In: online advertising, Google, leading economic indicators

Online users don't like to be tracked

Thursday, December 23, 2010
This final note today, a comment on the value of being left alone, or at least not being observed while you're online....
Posted In: Gallup, Internet, online advertising

MIDDAY UPDATE: FCC and the census

Tuesday, December 21, 2010
The first figures from the U.S. Census are out today. Eve Troeh looks at how the census population numbers will affect how federal funding will be...
Posted In: advertising, census 2010, economic indicator, General Electric, mid-day update, online advertising, water

Web ads beating paper ads

Monday, December 20, 2010
This final note today, a corollary of sorts to the interview we did about Direct TV and targeted ads. The New York research firm eMarketer says...
Posted In: advertising, newspaper, online advertising

Which websites are the top publishers of display ads?

Thursday, May 13, 2010
Bombarded by ads when you visit your favorite websites? A new study released by comScore says more than 1 trillion display ads were received by...
Posted In: online advertising

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ijblack's picture

California Gov. Brown talks taxes, cuts and economic fairness

I have a non-political observation to make. In another part of this interview not shown here, Governor Brown identified that he could see 50 miles...

BostonPeng's picture

Times-Picayune to cut back jobs and production schedule

As someone born and breaded in New Orleans I'm sorry to see this news from my hometown paper, but as someone who's found reading it an...

dlauer's picture

High-frequency trading: Bad for markets... and the soul?

Hi,
First I'd like to thank everyone for listening to what I had to say, it's really an honor to have been on marketplace. Second...

kingjon's picture

Nick Hanauer on the TED talk, income inequality controversy

If the idea of "trickle-down economics" hasn't worked---when governments have actually *tried* it, rather than a form they...