Every purchase, online web search and even cellphone call generates data that companies hope to use to boost sales. But storing all that data is becoming a big expense, and it has spawned a multibillion-dollar industry.

In the digital world, an Easter egg is a hidden message snuck into a computer program, video game, or website where it shouldn’t be.

A new web service called Shopping Enhancer aims to restore parity to online shopping by getting around Google's pay-to-sell system.

Is Google Reader's death sentence a sign that Google isn't that interested in what we call the World Wide Web? Instead, does Google, like Facebook, want to be the web.