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Russo Smirnoff

Russo brothers on the numbers of branded entertainment

Jun 6, 2014
Blurring the line between advertising and entertainment.
Posted In: commercials, film, Entertainment

Why Peyton Manning is key to today's big corporate merger

Dec 18, 2013
It used to be that sports and fashion marketing existed on the periphery of the Hollywood entertainment business.
Posted In: IMG, William Morris, Entertainment, Sports, fashion, WME

Amazon hopes John Goodman will make you buy stuff

Nov 6, 2013
Amazon takes a page out of Netflix's book.
Posted In: Amazon, original content, netflix, Amazon Prime, Entertainment

Microsoft's Surface 2 wants you to be productive

Sep 24, 2013
The Surface 2 tablet launched yesterday in New York.
Posted In: Microsoft, Surface, Surface 2, tablet, Entertainment, productivity

Favorite show cancelled before it got a chance to breathe? Wasn't always that way.

Sep 13, 2013
Today, networks can spend millions on a series and still cancel it after two or three episodes. But that wasn't always the case.
Posted In: TV shows, television, networks, Entertainment

'Sharknado' -- How the low-budget flick went from Twitter to the big screen

Aug 2, 2013
Once upon a time a little low-budget movie about a tornado and sharks taking over Los Angeles became a hit on Twitter, and grew up to head to a movie theater near you.
Posted In: Sharknado, film, Entertainment

Goodbye, Mitt: Remembering Jason Sudeikis' biz bits

Jul 25, 2013
Comedian Jason Sudeikis is leaving "Saturday Night Live." He spoofed Mitt Romney during the businessman's presidential run and also lampooned other business leaders, too.
Posted In: satire, comedy, Entertainment

'Lone Ranger' is just one of summer's busts

Jul 23, 2013
After a summer of lackluster box office receipts, could Hollywood begin to find fault in blockbusters?
Posted In: film, summer, Entertainment

Why Hollywood loves sequels, adaptations and reboots

Jul 19, 2013
Blame television, blame the international audience, blame money, and blame yourselves.
Posted In: Entertainment, movies, hollywood

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