commercials

Pages

A screenshot of the Nationwide commercial shows a young boy and his dog.

A nation in agreement: Nationwide's ad was a buzzkill

Feb 2, 2015
"Ad agency should be fired," expert says, for Super Bowl ad starring a dead child.
Posted In: Super Bowl, commercials, nationwide, bad PR
Marshawn Lynch, running back for the Seattle Seahawks, in the 2015 Super Bowl Skittles commercial.

New brands take a chance with Super Bowl ads

Jan 30, 2015
NBC finally sold its final Super Bowl ad spot four days before the game.
Posted In: Super Bowl, commercials, skittles, always
A boy asks an owl how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop in a commercial from 1984.

Tootsie Roll CEO, 95, leaves behind a sweet legacy

Jan 21, 2015
Melvin Gordon ran Tootsie Roll Industries, founded in 1896, for more than 50 years.
Posted In: candy, tootsie roll, commercials
Recording artist Jay-Z, makes an announcement on the steps of City Hall in downtown Los Angeles for the Budweiser Made in America Music Festival.

Clydesdales go missing from Budweiser's holiday ads

Nov 24, 2014
The brewing company is partnering with Jay-Z to try to appeal to younger costumers.
Posted In: Budweiser, Jay-Z, holiday, commercials, clydesdale
Russo Smirnoff

Russo brothers on the numbers of branded entertainment

Jun 6, 2014
Blurring the line between advertising and entertainment.
Posted In: commercials, film, Entertainment

TV streaming and inescapable ads

Mar 4, 2014
Dish Network has cut a deal with Disney, allowing it to stream content from ABC shows and channels.
Posted In: cable TV, commercials, TV commercials

What the #%*$ did that ad just say? (Video)

Jun 3, 2013
We’re hearing a lot of bleeping in ads these days. It may be a crude, but smart, strategy for some companies.
Posted In: advertising, commercials, TV commercials

TV advertisers learn to cope with DVR

Jan 8, 2013
Almost half of American homes have a DVR, so viewers can record shows and watch them after they air, and advertisers are starting to come around to the concept.
Posted In: television, commercials, DVR, advertising

The Street of Eternal Happiness: China's 'Mad Men'

Dec 24, 2012
In the latest stop on the Street of Eternal Happiness in Shanghai, a profile of an advertising agency's journey through the lucrative and challenging China market.
Posted In: China, advertising, commercials

The CALM Act: No more loud commercials

Dec 13, 2012
Advertisers who turned up the volume to catch the attention of television watchers finally annoyed enough people that Congress outlawed the ploy.
Posted In: television, commercials, Law

Pages