business of sports

Pages

0

How much TV money does March Madness make?

Mar 21, 2013
The N.C.A.A. men's basketball tournament begins this week. Last year, the tournament earned its highest TV ratings in 18 years, while taking in more than $1 billion in revenue from ads. But Stephen Dubner of Freakonomics Radio wondered if CBS and Turner aren't making enough.
Posted In: NCAA, March Madness, business of sports, Super Bowl, Super Bowl commercials
0

Game on! Claiming victory after NHL lockout ends

Jan 7, 2013
The National Hockey League and its players union have come to a deal to end their nearly four-month lockout. A shortened season could begin as soon as next week.
Posted In: Sports, business of sports, hockey
2

'Johnny Football' name sparks off-field battle

Nov 21, 2012
Texas A&M quarterback Johnny Manziel is a national phenom, but his "Johnny Football" nickname has sparked a legal battle over naming rights.
Posted In: business of sports, Sports, college sports, college football, Johnny Football, NCAA
0

Hockey lockout, again, hurts small businesses

Sep 17, 2012
The second NHL lockout in less than a decade threatens to hurt small businesses in and around hockey arenas.
Posted In: business of sports, NHL, Small Business, hockey
2

Marketing Olympians

Jul 20, 2012
There's glory in the winning gold, but possibly even better is for an athlete to land a well-paying sponsorship in the years leading up to and after the Olympics. But gold doesn't always mean green for athletes.
Posted In: London Olympics, business of sports, sponsorship, endorsements
2

The 'Moneyball' of baseball ticket pricing

Jul 9, 2012
Pro sports teams now use dynamic pricing to keep pace with ticket brokers like StubHub.
Posted In: business of sports, baseball, New York Mets, stubhub
0

NHL set to shift teams between conferences

Nov 25, 2011
The NHL's Board of Governors is getting ready to vote on a realignment plan to move different teams into different conferences.
Posted In: hockey, business of sports
0

American Airlines the big winner in NBA finals

May 30, 2011
The NBA Finals start tomorrow, and most fans probably have a team they are hoping wins - either the Dallas Mavericks or the Miami Heat. There is...
Posted In: business of sports, NBA
0

Super Bowl ad wiz shares his all-time favorite commercials

Feb 3, 2011
On today's show, Bob Moon spoke with Joe Pytka, the man behind some of the most famous commercials of all time. Here are a couple of the...
Posted In: advertising, business of sports, commercials, Super Bowl
4

Wassup! The Most Memorable Super Bowl Ads

Jan 26, 2011
As the economy improves, companies are returning to the days of producing high-priced, high profile Super Bowl ads. Jennifer Collins' story on...
Posted In: advertising, business of sports, Entertainment, football, Super Bowl

Pages

Buzzworthy

Recent comments on our stories..

pegordon's picture

Race on your resume: An invitation for discrimination?

You didn't mention the elephant in the room: age discrimination. Online applications are used to filter applicants for most openings. While...

sherril987's picture

Moleskine notebooks seek growth in digital age

Listening to this segment on Marketplace put me in mind of a blog post I had posted in June, 2009. I feel compelled to post it here. It was...

rsnelso's picture

Mind Games & Money: A guide to exploring your emotions in personal finance

I sign up today to let you know this article was great! It looked like a lot of work went in to building this one. In the past year this program...

jmessmer's picture

The nurse practitioner will see you now

In my 33 years as a family physician I have taught nurse practitioners (NP’s) and have worked alongside of NP’s almost the entire time. It is...