Jun 1, 2015
Constrained or confident? Campaign T-shirts and onsies can say a lot about that.
Aug 1, 2014
Procter & Gamble says it's getting rid of as many as 100 more brands.
Jul 21, 2014
If Whirlpool pulls out, it's leaving behind a trusted brand.
Jul 2, 2014
Companies are increasingly taking stands on a host of hot-potato issues.
Jul 2, 2013
Several brands that top a list of the 25 most patriotic brands in America aren't exactly American anymore.
Oct 23, 2012
From "Assurance" to "Esurance" to "preventistry," companies and marketers are increasingly creating new words to describe their businesses and what they offer.
Sep 16, 2010
Coca-Cola is still the world's best global brand, according to a survey by consulting firm Interbrand....