Feb 12, 2014
What could be more fitting for Sports Illustrated's annual swimsuit issue than Barbie, in her first swimsuit from 1959?
Nov 1, 2013
Could Mattel's new Spanish-language toy campaign spur big sales this holiday season?
Oct 16, 2013
Toy analysts say Mattel's core brands and its progress in high-tech toys have helped it do better than some other toymakers.
Jan 25, 2013
Mattel first sued MGA over its Bratz dolls nine years ago, contending their designer worked for Mattel when he came up with the idea. The legal battle goes on, long after Bratz faded.
Sep 11, 2012
You can get a Barbie-decorated stateroom, tea parties, fashion shows and more.