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Facebook to remove ads from offensive pages

Jul 1, 2013
If you go to Facebook today, you’ll find more content with no ads next to it. Why? It’s deemed controversial by the site, and advertisers don’t want any part of it.
Posted In: Facebook, advertising, social media

How not to get hit by a train

Jun 25, 2013
A public service ad campaign promoting train safety has gone viral, but does funding a questionable PSA dilute your message?
Posted In: marketing, viral marketing, advertising, ad campaign

America's next top model? You

Jun 7, 2013
Brands are trying to "get real" by soliciting and posting pictures of customers in their ads.
Posted In: advertisements, advertising, crowdsourcing

ABC hopes to score with LeBron and company in the NBA Finals

Jun 6, 2013
Stars in the NBA Finals means extra dollars in ABC's bank account. What's the price-tag for advertisers with LeBron in the Finals?
Posted In: business of sports, advertising

A Father's Day gift for the dad who has (and eats) everything

Jun 5, 2013
How does Oscar Meyer spell Father's Day? B-A-C-O-N
Posted In: father's day, presents, bacon, advertising

What the #%*$ did that ad just say? (Video)

Jun 3, 2013
We’re hearing a lot of bleeping in ads these days. It may be a crude, but smart, strategy for some companies.
Posted In: advertising, commercials, TV commercials

Did targeted advertising fail Facebook advertisers?

May 29, 2013
Facebook apologizes for offensive content and advertisers have pulled out. How can advertisers really know where their ads are going?
Posted In: Facebook, advertising, online advertising

Why Nielsen isn't watching the cord-cutters

May 15, 2013
How cord-cutters are impacting TV ad revenue.
Posted In: television, advertising

Bring on the baby bloopers and family fiascos

May 14, 2013
"America’s Funniest Home Videos" is opening its 23-season deep library to advertisers. Nothing sells like pets, babies and humor.
Posted In: advertising, television, home videos

Five baby bloopers and cute pet videos used to sell

May 14, 2013
From singing pets in Subaru ads to a Ragú campaign featuring 'Charlie Bit Me!,' here's a look at how advertisers are using home videos to sell just about anything.
Posted In: YouTube, home videos, advertising

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