Jan 16, 2012 Behavioral economist Nick Epley at the University of Chicago tells us what "price anchoring" is -- and how numbers influence our judgment.
Jan 12, 2012 According to a recent article in the Vail Daily News, some Colorado area resorts are seeing a bounce in the number of reservations this week because of last weekend's Denver Broncos football game.
Jan 13, 2012 Our "Future of TV" series continues with a look at how advertisers target youth through ever-changing mediums.
Jan 10, 2012 For marketers this year, the Consumer Electronics Show is the place to be.
Jan 6, 2012 Ever run to the grocery store planning to buy just a gallon of milk, but come out with a cart full of items? A behavior science professor explains the numerical triggers that encourage us to buy more.
Jan 4, 2012 Popular online ads for famine victims don't benefit actual famine victims.
Dec 21, 2011 Because if there's one thing the internet needs is more ads.
Dec 1, 2011 Buffett's Berkshire Hathaway will buy the Omaha World-Herald Co. Why go local?
Nov 29, 2011 The government in China has decided to ban all advertisements on primetime TV in the coming year, leaving foreign companies who have invested millions without an outlet.
Nov 14, 2011 CBS News hosted the latest Republican presidential candidate debate on Saturday, the 5 billionth of this election cycle, and it looks like they kind of blew it...