May 3, 2013 Big data helped the President Obama's campaign team identify potential voters and get them to the polls. Now Teddy Goff, who was digital director of Obama's 2012 campaign, is taking his ideas to the business world.
May 2, 2013 The high-profile prosecution of a Phoenix-area woman has cost taxpayers nearly $1.7 million in legal fees. But local and national media outlets have seen a ratings boost due to the coverage.
May 2, 2013 GM and Mountain Dew have pulled ads perceived to be racist. Were the ads the result of pressure to make a big viral splash, or of weak vetting for digital ads?
Stacey Vanek Smith
Apr 23, 2013 Twitter and Starcom, sitting in a tree...bringing more advertising to your newsfeed. More on how the deal brings Twitter ever so closer to television.
Apr 22, 2013 On the day digital billboards spread news of the Boston Marathon bombing among Boston drivers, a judge's decision turned off digital billboards in Los Angeles. Cities and advertising companies argue over the bright billboards' value.
Apr 22, 2013 Today Dutch group Mars One is set to announce details about its plan to fund a human colony on Mars -- by turning the process into a reality TV show. Is the once fast-growing, profitable reality TV machine -- here on Earth -- sputtering?
Apr 8, 2013 Instead of streaming movies and shows on your smartphone over Wi-Fi, why not watch them over the same transmitters that send signals to your television? Mobile TV may be the next key development for broadcasters.
Apr 2, 2013 Did you know you're missing out on some great reads? Journalism that never sees the light of day because, well, one person decides it's just not interesting enough to publish.
Apr 2, 2013 The only thing better than a captive audience is a friendly one. So it makes sense that ahead of the new Star Trek movie, there will be a message from America's real life space explorers.
Apr 3, 2013 Remember the “barefoot homeless guy” from when an NYPD officer bought him shoes? Well, he’s back in the news this week after being seen recently counting a “huge wad of bills.”