Dec 26, 2014 Cannabrand helps its clients market cannabis and sell products in states where marijuana is legal
Dec 22, 2014 Pharmacy benefit-manager Express Scripts drops one hepatitis C drug in favor of a cheaper new one.
Nov 19, 2014 The Cystic Fibrosis foundation has sold its royalty rights to a drug it helped fund.
Sep 29, 2014 A commentary on innovation, honesty and other words brands really like in videos.
Aug 22, 2014 Tighter regulation can help combat drug use, but it could be too crude an approach
Jul 17, 2014 Branding is about logos and slogans, yes - but it's also about scent.
Jun 13, 2014 A list of favorite brands of fathers confirms every male stereotype.
May 12, 2014 Xerox. Aspirin. Cellophane. Escalator.
May 7, 2014 New media once again upends traditional media.
Apr 28, 2014 Dove's most recent ad campaign has been called "patronizing" and "hypocritical".