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CGI in ads grows more popular
Sally Herships Nov 21, 2012
The Swedish furniture maker Ikea increasingly relies on CGI -- computer-generated imagery -- to "make" the items in its catalog. It's enough to raise the question of whether computer graphics could ever replace people in the fashion photography business.
'MAD' men: 60 years of spoofing the advertising industry
Sarah Gardner Oct 29, 2012
MAD Magazine editor-in-chief John Ficarra reflects on 60 years of parodying advertising.
For some businesses, words can't express what they do
Doug Tribou Oct 24, 2012
From "Assurance" to "Esurance" to "preventistry," companies and marketers are increasingly creating new words to describe their businesses and what they offer.
High fashion begins to adopt plus sizes
Kai Ryssdal Oct 11, 2012
Plus size clothing for women -- namely, size 14 and up -- is no longer just the domain of budget American clothing. Some of the most prestigious European houses, including Balenciaga and Oscar de la Renta are getting into the business.
Red Bull sponsors record skydive attempt
Stacey Vanek Smith Oct 8, 2012
Red Bull, the energy drink, sponsors Felix Baumgartner's record-breaking skydive attempt. And the risks are real for everyone.
African-American youth seeing more alcohol ads
Bob Moon Sep 27, 2012
A new study finds African-Americans aged 12-20 are exposed to more alcohol advertising than American young people in general
Village Voice to cut ties to sex ad business
Mark Garrison Sep 24, 2012
The decision is a hit to revenue. But other alternative weeklies are surviving without adult classifieds.
Topshop: From off-the-rack to off the virtual runway
Mitchell Hartman Sep 14, 2012
Topshop, the London retailer, is offering something new at this year's spring 2013 fashion show. Consumers can buy items the models are wearing on the Topshop web site during the live-streamed show.
New from Detroit: A designer Chrysler
Eve Troeh Sep 14, 2012
Car makers have produced special edition models before. Now Chrysler and fashion designer John Varvato team up to add some extra attitude to a model that already has street cred.
Luxury brands target children for back-to-school
Shereen Marisol Meraji Aug 21, 2012
Even as the economy continues to show signs of weakness, luxury retailers have still been doing well. One strategy? Bidding for customer loyalty from the moment kids step onto the playground.
