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How much is that Olympic medal worth?
Kai Ryssdal Jul 31, 2012
The sports blog Deadspin cross-referenced current prices on precious metals exchanges with Olympic hardware.
London Olympics' brand exclusion zone rankles some
Stephen Beard Jul 27, 2012
'Brand police' on the look out for ads near Olympic Park that aren't official sponsors.
Sponsors-only zone at London Olympic zone irks some
Stephen Beard Jul 27, 2012
Only sponsoring companies may advertise within 1 kilometer of London’s Olympic Park. Strict policing of the restriction is angering some local firms.
No surprise Team USA uniform was made in China
Rachel Weeks Jul 26, 2012
U.S. clothing makers may not beat China on price, but can on technological innovation.
Mobile technology big at the London Olympics
Stacey Vanek Smith Jul 26, 2012
The Olympic Games get under way tomorrow. There's a big technology and social media push this year.
Does hosting the Olympics ever pay off?
Stephen Dubner Jul 25, 2012
Olympic host cities get a huge windfall of tax revenues and tourist dollars, right? Freakonomics looks at the effect the games really have on a host city.
The money behind drug testing for Olympians
Stacey Vanek Smith Jul 25, 2012
This year's games marks the first time a private company -- GlaxoSmithKline -- is aiding in the fight against athletic doping in the Olympics.
Rain or shine: Betting on the Olympics
Stacey Vanek Smith Jul 25, 2012
The Olympics get underway later this week but the games have already started. People are betting on all things Olympic from the usual bets, like who will win certain events to less usual bets.
Runner Nick Symmonds on the business of being an Olympian
Jeff Horwich Jul 25, 2012
Long-distance runner Nick Symmonds talks about why he thinks the Olympics sponsorship model is flawed.
Presidential campaigns see Olympics as fertile ground for ads
Nancy Marshall-Genzer Jul 24, 2012
But is there a risk negative ads will turn off viewers?
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