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A hippie's guide to backpacks and success
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Sep 22, 2011
Cash Peters digs around inside JanSport to bring us a behind-the-scenes look at how the popular backpack maker made it happen.
Low pay amid the height of luxury
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Sep 22, 2011
Yale sociologist Rachel Sherman did some hands-on research into what it's like to work in a low-wage job at a five-star hotel. She talks with Kai Ryssdal about her experience.
Women changing the rules of business
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Sep 19, 2007
Author Margaret Heffernan has researched women-owned businesses and come to the conclusion that they're doing a lot of things right - and, in some ways, better than their male counterparts.
Dreaming in Code
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Sep 1, 2007
Software projects like Microsoft's Windows Vista are notoriously late getting to market. Salon.com co-founder Scott Rosenberg has a new book on the perils of software programming. He talks with Kai Ryssdal.
Turning green into gold
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Sep 22, 2011
Smart companies can use environmental strategy to their advantage. Yale professor Daniel Esty tells us which companies are making it work — and there are some surprises on the list.
Cracks in foundations
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Sep 1, 2007
Duke University professor Joel Fleishman says that despite their good intentions most foundations have plenty of problems. He talks with Kai Ryssdal about his new book on the subject.
P.J.'s Cliffs Notes on Adam Smith
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Sep 22, 2011
It's the book that made free trade famous: "The Wealth of Nations" by Adam Smith. But who's got time to read its 900-plus pages? Humorist P.J. O'Rourke did and wrote his own book about it. He talks with Kai Ryssdal.
Crossing the line to bigger profits
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Sep 1, 2007
Stephanie Capparell's new book — "The Real Pepsi Challenge: The Inspirational Story of Breaking the Color Barrier"— tells how Pepsi grew by marketing to blacks. She talks with Kai Ryssdal.
Time to get organized? Not so fast
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Sep 22, 2011
Neatness might not be so virtuous — or profitable — after all. David Freedman talks about his new book on the topic, "A Perfect Mess," with host Kai Ryssdal.
Abe Lincoln, early adopter
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Sep 22, 2011
Historian Tom Wheeler talks with host Kai Ryssdal about how President Lincoln adapted to the telegraph to speed communications, and quickly came to understand the medium's limitations.











