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Interview: Donald Rumsfeld

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Mayor pulls anti-gay ads from London buses

Interview with
Stephen Beard
Apr 13, 2012
In Britain's capital today, the mayor blocked an anti-gay group from putting ads on London buses.

Stove Top woos year-round stuffing eaters

by
Sally Herships
Apr 9, 2012
Stove Top stuffing launches new advertising campaign: Stuffing is not just for Thanksgiving any more.

Tiger Woods still a winner for advertisers

by
Sally Herships
Apr 9, 2012
The Masters golf tournament starts today, and Tiger Woods is back in form on the heels of his first PGA win in two years. Regardless of whether he wins, TV executives are counting on Tiger to pump up the ratings.

Indebted students see their face as their fortune

by
Stephen Beard
Mar 29, 2012
Two British students have found a novel way to pay off their student debt: offering their faces for corporate advertising on the Internet.

Madison Avenue’s new advertising lords

by
Stacey Vanek Smith
Mar 26, 2012
“Mad Men” returns for a fifth season Sunday. But who are the Don Drapers in today’s advertising industry and how has Madison Avenue changed?

Tracking ad consumption online and off

by
Jennifer Collins
Mar 20, 2012
Nielsen's new cross-platform service brings together two worlds - TV and online - and gives advertisers a better sense of who's watching.

What's missing from 'The Hunger Games' ads

Interview by
David Brancaccio
Mar 16, 2012
The Lionsgate studio spent $45 million on just the marketing for the forthcoming film 'The Hunger Games.' But despite all that promotion money, something's missing.

'Boomerang Kids' are helping out financially

by
Sabri Ben-Achour
Mar 15, 2012
Forty percent of 18- to 24-year-olds live at home. It makes financial sense, and most kids and their parents don’t even mind.

Comedian Marc Maron on the Limbaugh controversy

Interview with
Marc Maron
Mar 5, 2012
The comedian on Rush Limbaugh losing his Pro Flowers sponsorship and the effect on free speech that sponsors may wield.

Facebook treats brands like they're people

by
John Moe
Mar 1, 2012
Facebook has always had a bit of a slippery relationship to words as we understand them in the English language. Now, brands can chat and have Timelines but still lack corporeal form.

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