May 12, 2014 It's TV's Upfronts Week, and networks are unveiling new offerings.
May 12, 2014 Xerox. Aspirin. Cellophane. Escalator.
May 12, 2014 Advertisers tell us more about consumer confidence than at first glance.
May 7, 2014 New media once again upends traditional media.
Apr 28, 2014 Dove's most recent ad campaign has been called "patronizing" and "hypocritical".
Mar 28, 2014 Billboard companies are turning a profit despite the challenge of measuring the effectiveness of the advertisements to influence consumers.
Feb 14, 2014 Not everyone agrees buying power translates into other uses
Jan 30, 2014 The Chicago Tribune decides to give unsubscribers' doorsteps a break.
Jan 24, 2014 Last year 28 million people watched the Grammys on TV. But more and more, some of the action and the ads will be happening on the so-called second screen.