Jul 17, 2013 Syfy's 'Sharknado' made a splash on Twitter Thursday night, even actress Mia Farrow joined in. But when looking at the numbers the day after, the social media attention wasn't reflected in TV viewership.
Jul 4, 2013 On this Independence Day, we check in on our "national brand."
Jul 3, 2013 Some people's Twitter musings are worth more than the Tweets of the rest of us according to the SEC.
Jul 3, 2013 Earlier this week, Twitter quietly launched a translation service.
Jun 25, 2013 A public service ad campaign promoting train safety has gone viral, but does funding a questionable PSA dilute your message?
Jun 21, 2013 Facebook is adding videos to its photo-sharing app Instagram. It's the company's answer to Twitter's Vine app.
Jun 17, 2013 You could say 'Man of Steel' had a super weekend. That’s thanks in part to some niche marketing. Warner Bros. Studios targeted Christian moviegoers.
Jun 12, 2013 The tech companies' sudden, overt concern about transparency in government surveillance may be as much about protecting themselves as consumers.
Jun 11, 2013 The constant pressure from investors for companies to grow their profits means they have to grow their sales to you. Plus, it's cheaper to try to sell more to you than find new customers.