Jul 5, 2012 An up-tempo pop dance beat can't hurt, and neither can a star's viral video.
Jun 19, 2012 The web show ropes viewers in by interacting with them on everything from cell phones to Facebook during the show.
Jun 13, 2012 The popular '80s primetime soap gets remade with the all-important ad demographic of 18- to 35-year-olds in mind. The question is no longer "Who shot JR?" but "How long will JR be on screen?"
Jul 9, 2012 We've all been there: You get home from work, open up your computer to Netflix, press play and.....nothing. The screen reads buffering. Who do you blame? Your internet provider or Netflix?
Jun 6, 2012 The Los Angeles Kings could win their first Stanley Cup hockey championship ever tonight. But fans will have to pay a premium to see it whether they watch from the pricey seats at the Staples Center, in a sports bar or at home on cable TV.
May 31, 2012 Madonna begins her worldwide summer tour today in Israel. Shows have already sold out around the world. But what if you're not Madonna? How do you make money on tour?
May 25, 2012 Satellite TV provider Dish Network has a new digital recorder called AutoHop that cuts out commercials. Fox, NBC, and CBS are now suing to stop it.
May 23, 2012 The popularity of 3-D movies is growing. So is a battle over who should pay for them -- the studios or the theaters?
May 17, 2012 The best laid advertising plans could be thwarted by a new service from Dish Network -- the satellite TV operator -- that lets users skip commercials all together.