May 12, 2014 Advertisers tell us more about consumer confidence than at first glance.
May 7, 2014 New media once again upends traditional media.
May 7, 2014 Why advertisers care how long a show sits in your DVR. And, the struggles to unionize workers in Bangladesh.
May 7, 2014 They don’t pay for your eyeballs if you watch Scandal on Day Four.
Mar 28, 2014 Billboard companies are turning a profit despite the challenge of measuring the effectiveness of the advertisements to influence consumers.
Mar 25, 2014 Disney's ABC has a new head. And he's got a hard row to hoe.
Mar 20, 2014 Obama has gone on more late-night talk shows than any other president
Mar 13, 2014 Set-top boxes give direct access to sell you other goods too.
Mar 11, 2014 It's pilot season in Hollywood, and the best deals are put-pilot commitments.