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Old media battles online companies for digital ad spending
by
May 1, 2013
There are some unexpected newcomers to the digital video world as advertising grows. Magazine publisher Condé Nast is one of the new big names rolling out a suite of original video content.
MLB.com: America's pastime is higher tech than you think
Interview by
Apr 11, 2013
Baseball, with its passion for tradition, is higher tech than you think. MLB.com CEO Bob Bowman discusses live streaming and baseball's mobile strategy.
Fox and Univision threaten move to cable over Aereo's tiny TV antennas
Interview by
Apr 9, 2013
TV executives at major broadcasters won't likely leave the free TV airwaves soon. But a company that grabs their signal and beams it to your iPad or computer has the networks in a tizzy.
How much TV money does March Madness make?
Interview with
Mar 21, 2013
The N.C.A.A. men's basketball tournament begins this week. Last year, the tournament earned its highest TV ratings in 18 years, while taking in more than $1 billion in revenue from ads. But Stephen Dubner of Freakonomics Radio wondered if CBS and Turner aren't making enough.
The Oreo Super Bowl tweet: 'Lightning in a bottle'
Interview by
Feb 4, 2013
Oreo's use of Twitter during the Super Bowl was well played, but not easily duplicated.
Twitter shines as lights go out at Superdome
by
Feb 4, 2013
A dark moment in football history is turning out to be a bright spot for social media.
The Super Bowl: Pizza's biggest payday of the year
Interview by
Feb 1, 2013
Domino's Pizza expects to sell over 11 million slices of pizza on Superbowl Sunday. What do stores do to prepare for this? David Lazarus went to a Domino's to take a look.
Super Bowl ad flops
by
Feb 1, 2013
Even if you don't actually watch the Super Bowl game, everyone watches the Super Bowl ads. And that means big opportunity for T.V. advertisers: a memorable Super Bowl commercial can either make -- or break -- a brand.
Place your Marketplace prop bets
by
Feb 4, 2013
Gamblers don't just bet on who will win the Super Bowl, bookmakers also collect proposition bets for the game, wagering on things like how Beyonce will style her hair during the halftime show. Those bets don't have to be limited to sports -- for instance: How many times will Kai Ryssdal say "Marketplace" on Friday's show? Place your bets now.
Super Bowl tickets, at deep discount
by
Jan 31, 2013
There's still time to score tickets to this Sunday's Super Bowl. And this year, you're in luck: Ticket prices have gone down, way down -- to a relatively low $1,000.












