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Interview: Donald Rumsfeld

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How much should I spend? Well, show me a number first.

Interview by
Tess Vigeland
Jan 16, 2012
Behavioral economist Nick Epley at the University of Chicago tells us what "price anchoring" is -- and how numbers influence our judgment.

The psychology of 'price anchoring'

Interview by
Tess Vigeland
Jan 6, 2012
Ever run to the grocery store planning to buy just a gallon of milk, but come out with a cart full of items? A behavior science professor explains the numerical triggers that encourage us to buy more.

Overdoing the discounts

by
Kristina Wong
Dec 23, 2011
Who doesn't love a discount? Commentator Kristina Wong has benefited from group discounts on everything from meals to shoes to massages. But even she has a limit.

What makes us open our wallets

Interview by
Tess Vigeland
Dec 23, 2011
What is it about consumers that drives us to want so much stuff? You could blame Madison Avenue, but marketers alone can't make us open up our wallets to spend. Tess talks with author James Roberts about why we buy.

Retirement and creative spending

by
Chris Farrell
Dec 19, 2011
We often forget how creative people are at coming up with solutions to problems. Retirement is no different. Many retirees find that they can make significant cuts in expenses without slashing their standard of living.

Spending on Christmas 'bling' is up

by
Duncan Wilson
Dec 15, 2011
Consumers will almost $6 billion dollars on holiday decorations this year - the most in seven years - according to new data from the National Retail Federation

Monkeys love discounts too

by
Craig LeMoult
Dec 4, 2011
Researchers at Yale are wondering if spending behavior has something to do with genetics. We learn how monkeys and humans are similar -- and different -- when it comes to plunking down cash.

The Recession's Consumer Paradox

by
Dash Wasserman
Nov 3, 2011
David Brancaccio was in Los Angeles last week to guest host Marketplace Money. The theme: Borrow or spend? If we don't spend, life gets drained...

Spending vs. savings during these unnerving times

by
David Brancaccio
Nov 3, 2011
Into the teeth of this economic gale, I had to make quite a spending decision this week. It wasn't a frivolous purchase - not the $5,000 carbon-f...

Spending on Valentine's Day? Not me

by
Kai Ryssdal
Sep 21, 2011
This final note today, from the Marketplace Desk of I haven't gotten my wife anything for Valentine's Day -- and I'm not gonna either, just on...

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