Jun 22, 2012 The Miami Heat, in five games, won the NBA championship last night by... a lot. From a strictly business point of view -- what now?
Jun 12, 2012 Jeremy Lin and other dramatic storylines have more people watching.
Mar 22, 2012 The NCAA basketball tournament is a great way for smaller schools to get exposure, prestige -- and alumni donations. Just ask Murray State or Ohio University.
Mar 12, 2012 It's a pretty big number, but it also won't matter much in the grand scheme of things.
Feb 16, 2012 The newfound popularity of New York Knicks player Jeremy Lin boosts business for basketball.
Feb 16, 2012 Jeremy Lin has risen in the last week to be a breakout star in the NBA -- in part, because of his potential to tap into the Chinese market.
Dec 15, 2011 With the Iowa caucuses just a few weeks out, we take at closer look at the economic policies of Republican candidate Newt Gingrich. Federal student aid programs could be on the chopping block. Russia is about to get its invitation to join the World Trade Organization as ministers from the group's 153 members meet in Geneva. And our weekly Attitude Check, part of our partnership with Gallup, looks at how Americans feel about the crisis in Europe.
Dec 15, 2011 Point guard Chris Paul is moving to Los Angeles to play for the Clippers. What can that do for his own fame, and for the team's success down the line?
Nov 28, 2011 After months of deadlock, the National Basketball Association has reached a deal to begin the season on Christmas.