May 7, 2014 Why advertisers care how long a show sits in your DVR. And, the struggles to unionize workers in Bangladesh.
May 7, 2014 They don’t pay for your eyeballs if you watch Scandal on Day Four.
Jan 16, 2014 In 1984, the Supreme Court approved the home recording of TV shows.
Oct 23, 2013 The World Series starts and big sporting events like this still bring what advertisers want -- live viewers.
Oct 7, 2013 Nielsen starts measuring conversations about TV shows on the social networking site.
Sep 20, 2013 Nielsen, the counter of all things media, will start counting TV viewership on tablets and smartphones in fall 2014.
Aug 7, 2013 Nielsen says Twitter is inspiring people to tune in and participate.
Jan 9, 2013 Almost half of American homes have a DVR, so viewers can record shows and watch them after they air, and advertisers are starting to come around to the concept.
Mar 20, 2012 Nielsen's new cross-platform service brings together two worlds - TV and online - and gives advertisers a better sense of who's watching.