Rowan Moore Gerety
Apr 23, 2015 SinTraduccion is Target’s first ad campaign designed solely with Latinos in mind.
Apr 16, 2015 Affectiva is using video footage to gauge emotional reactions.
Apr 14, 2015 As TV networks pitch ad buyers, a new model could upset stalwart Nielsen ratings.
Apr 9, 2015 Businesses use podcasts to explore the culture around a product, not just sell it.
Apr 4, 2015 USC's Therese Wilbur lays out a yearly calendar of marketing events
Mar 19, 2015 A baseball team has about the same economic impact as a midsize department store.
Mar 18, 2015 It costs as much as $100,000 to keep a kennel of sled dogs running year-round.
Mar 12, 2015 What should be a simple question doesn't always have a simple answer.
Mar 2, 2015 Netflix doesn't carry ads, but its original shows have a lot of product placement.