Stacey Vanek Smith
Feb 3, 2012 Facebook announced this week that it'll open its books and sell its shares to the public. What does this mean for Facebook's 800 million users?
Feb 2, 2012 Mark Hunter, chief creative officer at Deutsch L.A., dissects Volkswagen's 2012 Super Bowl commercial, "The Dog Strikes Back."
Jan 31, 2012 More importantly, what's this football game that keeps interrupting them?
Feb 1, 2012 What's it like to create an ad for the Super Bowl? The ad agency Deutsch L.A. produced a memorable ad for Volkwagen. Chief creative officer Mark Hunter discusses the creative process behind what goes into making those million-dollar commercials.
May 1, 2012 Behavioral economist Sendhil Mullainathan discusses how data from your online searches can help not just advertisers, but also economists in researching the state of the economy.
Jan 26, 2012 The Conference Board is making changes to its leading economic index, taking into account the complexities of the financial marketplace.
Jan 25, 2012 The ubiquitous global superstar tries to rebrand one of golf's biggest names.
Jan 23, 2012 A new book explores the digital trail you leave behind online and what advertising companies are able to determine from it. Also, tablets and readers spike up dramatically.