Oct 24, 2012 From "Assurance" to "Esurance" to "preventistry," companies and marketers are increasingly creating new words to describe their businesses and what they offer.
Oct 22, 2012 More people than ever can go online from their phones and tablets, but advertising hasn't caught up.
Stacey Vanek Smith
Oct 8, 2012 Red Bull, the energy drink, sponsors Felix Baumgartner's record-breaking skydive attempt. And the risks are real for everyone.
Sep 27, 2012 A new study finds African-Americans aged 12-20 are exposed to more alcohol advertising than American young people in general
Sep 24, 2012 The decision is a hit to revenue. But other alternative weeklies are surviving without adult classifieds.
Sep 14, 2012 It's not easy to maintain a beautiful lawn...especially when there's no water.
Aug 21, 2012 Oil refineries are among the many industries that use large volumes of water. A refinery in water-parched southern California turned to waste water for its needs.
Aug 16, 2012 How does our garbage relate to our GDP? Economist Michael McDonough has worked out the GDP-to-trash economic indicator.
Aug 15, 2012 Pitchman William Shatner appeared to have perished in a Priceline ad in January. So why is he back on air as the Priceline “Negotiator?”