Aug 15, 2014 There are some things a famous name just can’t seem to sell.
Aug 14, 2014 Joy Cho of "Oh Joy!" relies on sponsored content, not ads.
Jul 23, 2014 Marketers are pushing female strength to capitalize on a national movement.
Jul 18, 2014 Mobile phone ads work best for practical items like cars and refrigerators.
Jun 30, 2014 Why knowing so much about your feelings is key to Facebook’s success.
Jul 1, 2014 Sales of “Hard Choices” slipped significantly after its first week on sale.
Jun 19, 2014 There aren't as many breaks for 30-second puppy ads.
May 26, 2014 For companies, making the choice to recognize, and, even showcase different lifestyles is becoming popular.
May 12, 2014 It's TV's Upfronts Week, and networks are unveiling new offerings.
May 12, 2014 Advertisers tell us more about consumer confidence than at first glance.