Stacey Vanek Smith
Apr 23, 2013 Twitter and Starcom, sitting in a tree...bringing more advertising to your newsfeed. More on how the deal brings Twitter ever so closer to television.
Apr 22, 2013 On the day digital billboards spread news of the Boston Marathon bombing among Boston drivers, a judge's decision turned off digital billboards in Los Angeles. Cities and advertising companies argue over the bright billboards' value.
Apr 19, 2013 The latest Tom Cruise sci-fi thriller, "Oblivion," hits theaters this week. Will American audiences be in the mood to see it?
Apr 18, 2013 The MPAA responds to calls for better policing of violence in movies, by increasing the TYPE SIZE on existing explanations. Why? To protect its business at the PG-13 level.
Apr 2, 2013 The only thing better than a captive audience is a friendly one. So it makes sense that ahead of the new Star Trek movie, there will be a message from America's real life space explorers.
Mar 21, 2013 The N.C.A.A. men's basketball tournament begins this week. Last year, the tournament earned its highest TV ratings in 18 years, while taking in more than $1 billion in revenue from ads. But Stephen Dubner of Freakonomics Radio wondered if CBS and Turner aren't making enough.
Mar 19, 2013 "Dancing with the Stars" meets the diving board. The new reality show "Splash" tries to grab viewers with a lineup of C-list celebrities. We look at the show, but also at the reality TV equation: There’s not a whole lot to lose on these shows. They’re cheap to produce and if they hit, they can be worth a fortune.
Feb 28, 2013 What online activity actually leads to sales? An digital data cruncher breaks down the value of Facebook 'likes', Instragram photos, and online posts.
Feb 28, 2013 You've heard of a bullseye. What about a ball's-eye? A Carnegie Mellon post-doc student and Japanese researchers have come up with a way to get smooth video from inside a spinning football.