Dec 18, 2013 It used to be that sports and fashion marketing existed on the periphery of the Hollywood entertainment business.
Dec 13, 2013 Tickets for the Rose Bowl are the most expensive ever. One Michigan credit union is giving cash-strapped fans options.
Nov 29, 2013 Will the University of Southern California's quest to hire a star coach for its football team be cut short by a victory in Saturday's game?
Nov 6, 2013 Amazon takes a page out of Netflix's book.
Nov 4, 2013 The new book "The Squared Circle: Life, Death, and Professional Wrestling" takes a look at the history of the pop cultural juggernaut.
Oct 28, 2013 Instagram wants to put ads into our social media feeds, but it promises those ads will mirror the "Instagram aesthetic."
Oct 28, 2013 A talk about 'Brand America' with Sir Martin Sorrell, marketing whiz and CEO of international advertising firm WPP.
Stacey Vanek Smith
Oct 25, 2013 Instagram has come up with an obvious way to generate revenue. It's going to start including advertising in users' photo feeds.
Oct 25, 2013 Spalding is rushing to make basketballs with the new NBA commissioner’s autograph so they’re ready when he takes office.
Oct 23, 2013 The World Series starts and big sporting events like this still bring what advertisers want -- live viewers.