Oct 4, 2013 Imagine you’re a business that relies on advertising revenue, but it’s unclear how many of your customers are bots or not. Meet Twitter.
Oct 9, 2013 Could advertising convince Americans to buy -- or avoid buying -- health insurance?
Sep 18, 2013 Retailers and email marketers are upset that Gmail's new updates are hurting their sales.
Sep 5, 2013 Ethical and moral questions arise when personal data is mined for advertisers
Sep 4, 2013 'Worker's councils' will be like labor unions-lite.
Oct 9, 2013 Labor unions are unhappy with provisions in the Affordable Care Act that could tax their members' health coverage.
Aug 29, 2013 In the past, sign spinners, or “human directionals” in marketing jargon, often pointed their signs toward used car lots or new housing developments. But as the cost of renting a billboard has doubled, sign spinning is attracting more interest from businesses big and small.
Aug 26, 2013 A new app for Google Glass measures pupil dilation in reaction to advertisements.
Aug 14, 2013 One brand of hummus is hoping to appeal to more male consumers across the U.S.
Aug 14, 2013 What are some of the strategies businesses are using to respond to the fast-growing Latino market? And what are the challenges?