May 29, 2013 Facebook apologizes for offensive content and advertisers have pulled out. How can advertisers really know where their ads are going?
May 15, 2013 How cord-cutters are impacting TV ad revenue.
May 14, 2013 "America’s Funniest Home Videos" is opening its 23-season deep library to advertisers. Nothing sells like pets, babies and humor.
May 15, 2013 From singing pets in Subaru ads to a Ragú campaign featuring 'Charlie Bit Me!,' here's a look at how advertisers are using home videos to sell just about anything.
May 10, 2013 Thursday’s fatal capsizing of an America's Cup yacht has raised questions about faster, lighter, riskier boats. They're designed to make the competition more exciting, and appeal to younger TV viewers -- and advertisers.
May 10, 2013 The quest for engaged consumers is relentless (and annoying) in the new advertising world.
Stacey Vanek Smith
May 9, 2013 TV networks come out with their fall programs next week. But as more people tune in online, many marketers are finding that ads alone aren't enough.
May 6, 2013 Technology in an advertisement for a Spanish organization let's adults and kids see different messages at the same time.
May 2, 2013 GM and Mountain Dew have pulled ads perceived to be racist. Were the ads the result of pressure to make a big viral splash, or of weak vetting for digital ads?
Apr 25, 2013 Big data competes with gut instinct in determining how multimillion dollar contracts are meted out in the NFL draft.