Sep 5, 2013 Ethical and moral questions arise when personal data is mined for advertisers
Aug 30, 2013 A wireless Internet-connected device that can block any TV ads -- will it change television?
Aug 29, 2013 In the past, sign spinners, or “human directionals” in marketing jargon, often pointed their signs toward used car lots or new housing developments. But as the cost of renting a billboard has doubled, sign spinning is attracting more interest from businesses big and small.
Aug 26, 2013 A new app for Google Glass measures pupil dilation in reaction to advertisements.
Aug 14, 2013 One brand of hummus is hoping to appeal to more male consumers across the U.S.
Aug 14, 2013 Advertising fraud now comes in video form.
Aug 14, 2013 What are some of the strategies businesses are using to respond to the fast-growing Latino market? And what are the challenges?
Aug 7, 2013 Nielsen says Twitter is inspiring people to tune in and participate.
Jul 30, 2013 What it's like to live in an advertiser's world of the target-market female, aged 25 to 45 years old.